Kuch weeks pahle hi Google ne ek new ranking algorithm ko announce kiya hai jise web pages ko judge karne ke liye design kiya gaya hai jo ki ek new metrics ka set hai jiski help se websites ke speed aur user experience ko measure kiya ja sakta hai. Iska matlab ye haike agar Google ko aisa lagta hai ke aapke site ke user ko aapke kisi page pe ek accha experience nahi hoga, to Google un pages ko utna rank nahi de sakega jitna wo ab hai. Is update ko Google Page Experience update kaha jata hai aur iske 2021 tak live hone ki umeed hai.

Page Experience Kya Hai?

Google ke pass page experience criteria pe ek detailed developer document hai, lekin short me in metrics ka aim ye samajhna hai ke user kisi specific web page ke experience ko kaise dekhta hai. Jaise ke kya page jaldi load hota hai, ye mobile-friendly hai, HTTPS pe run karta hai, intrusive ads ka presence hai etc.

Page experience kayi maujooda Google search ranking factors se bana hai, jisme mobile-friendly update, Page Speed Update, HTTPS ranking boost, safe browsing penalty, intrusive interstitials penalty, speed aur usability shamil hai. In refinement ko Google Core Web Vitals kahta hai.

Core Web Vitals Kya Hai?

Core Web Vitals me real-world, user-centered metrics shamil hai, jo aapke page ke load time, interactivity, aur aapke content ke load hote hi uski stability jaise aspect pe score deta hai. Ye metrics in metric ke andar aata hai:

  • Largest Contentful Paint (LCP): Ye loading performance ko measure karta hai. Ye metric aapko batata hai ke aapke dwara viewport me dekhe jane wale largest content element ko load hone me kitna time lagta hai. Good user experience ke liye, LCP 2.5 seconds ke andar hona chahye.
  • First Input Delay (FID): Ye interactivity ko measure karta hai. FID dekhta hai ke kisi browser ko user ke trigger kiye gaye interaction ka jawab dene me kitna time lagta hai. Good user experience ke liye, page ki FID less than 100 milliseconds hona chahye.
  • Cumulative Layout Shift (CLS): Ye visual stability ko measure karta hai. Ye ek naya metric hai jo movement se affected screen ke percentage ko measure karta hai. Good user experience ke liye, page ko CLS 0.1 se kam maintain karna chhaye.

Jaisa ke aapne dekha ke core metrics sirf ye nahi dekhte ke koi chiz kitni tezi se load hota hai. Wo ye bhi dekhte hai ke elements ka use karne ke liye ready hone me kitna time lagta hai. Cumulative Layout Shift yaha pe most forward hai isme speed ke sath nahi balki user experience ko prevent karna hai.

Existing Ranking Factors Ke Sath New Metrics Ka Combination

Web vitals ka launch apne aap me important tha, Lekin Google ne naye metrics ko page ke ranking me help karne ke liye existing experience ranking factors ke sath combine kar ke Google ne ise ek level upar kar dita hai.

Is baat ko yaad rakhe ke Google bahut sare unknown factors ko site ko judge karne aur rank karne ke liye use karta hai. Kuc factors ka weight zyada hota hai lekin zyadatar ka kam. Jub aap in sabhi ko ek sath combine kar deta hai to aapko in sabhi elements ke liye page experience name milta hai.

New Web Vitals join page experience ranking factors ko banane ke liye several existing factors me shamil hota hai:

  • Mobile-friendliness: Kya site mobile optimized hai?
  • HTTPS: Kya aapka site secure connection ka use karta hai?
  • Interstitial use: Kya aapke site pe nasty pop-ups nahi aate?
  • Safe browsing: Kya aapke site vositors ke liye harmless hai?

Ye ab real-world me shamil ho gaye hai, user-centred metrics, jaise ke LCP, FID aur CLS ko humne pahle hi upar mentioned kar diya hai. In factors ko combine kar ke kisi website ke user experience ki helpse ye janne ki koshish ki jati hai ke aapka site kaisa perform kar raha hai.

Of course ye Google ka ek tareeqa hai jis se ye pata lag sake ke aapki site kitni acchi hai taki is important update ke importance ko enhance karna aasan ho sake. Abhi bhi aise site ko rank karna impossible hai jiska user experience to accha ho lekin unka content bure ho.

Halaki aapke content ki quality abhi bhi acche rank gain karne ke liye sab se zyada important hai, performance and perceived experience users bhi ab is khel me aa gaye hai. In metrics ke sath Google ne ek rasta dhoondh liya hai jiski help se Google aapke site ko har angle se dekh sake.

2021 Me Google Page Experience Update

Google ne kaha hai ke ye update 2021 me live hoga. Gppglene promise kiya hai ke wo is update ko live karne se 6 months pahle notice dega.

Is tarh se time se pahle announce kar ke Google site owners, SEOs aur developers ko is update ki tayyari ke liye kafi time diya hai.

In metrics ka use kaise kare aur in information se aap apni site ko kaise behtar bana sakte hai iske liye bahut sare naye tool hai, jiska use kar ke aap apne site ko aane wale naye update ke liye tayyar kar sakte hai.

Top Stories Ke Liye AMP Requirement Ab Nahi Hai

Page experience update ke bare me jo interesting baat hai wo ye hai ke ab Google ko aapke news pages ko Top Stories section me pane ke liye AMP ki zaroorat nahi hai. Ab koi bhi well-built, Google News-validated site top spot ke liye aim kar sakti hai. Page experience top stories ke liye ek ranking factor ban jayega, isliye aapki site behtar hogi.

New page experience tools?

Ye new aur updated tool aapko aapke zaroorat ki jankari ko janne me help karenge. Ye aapko in sabhi ka matlab janne me bhi help karenge.

Ummid hai aapko ye article (Page Experience: New Google Ranking Factor) informative lagi hoaa. Agar aapka koi swaaal hai to aap humse comment section me pooch sakte hain. Apke liye ye (SEO in Hindi ) course design kiya gya hai, Is Website pe apko WordPress aur SEO Complete Course Hindi me mil jyega, Agr aap WordPress se related videos dekhna chahte hain to aap hmare WP Seekho YouTube Channel par bhi visit kar sakte hain.