SEO ke field me Domain Authority naya term nahi hai par bahut se blogger aur khas kar beginners iske bare me nahi jante hai. Isliye is Guide me hum aapko is important web matrics ke bare me batayenge jise samajhna bahut zaroori hai.
Domain Authority un main factors me se ek hai jo define
What is Domain Authority
Domain Authority (DA) search engine ranking score hai jise Moz ne develop kiya hai jo predict karta hai ke search engine result pages me koi website kitne acchi rank la sakti hai. Domain Authority ek se 100 tak ka score provide karta hai, aapki site jitna zyada score karegi utna zyada chance hai ke aapki site search engine pe high rank kare.
Domain Authority ko bahut saare factors ke base pe calculate kiya jata hai jinme se total links, root domain linking etc shamil hai. Is score ka use tab kiya jata hai jub sites ko compare kiya jata hai, ya phir kisi time me website ke “ranking strength” ko track kiya jata ho.
Aap MozBar ki help se website ke DA ko dekh sakte hai joki ek free chrome extension hai. Agar aap apne site ke DA ko improve karna chahte hai to niche kuch aise tricks diye gaye hai jinki help se aap apne site ke DA ko improve kar sakte hai.
How to improve Domain Authority
Domain authority ko increse kar ke aap apne site ko search engine pe high rank karne ke chances ko increase kar sakte hai. Apne site ke DA ko improve karne ke liye aapko kuch strategy banani hogi, apne site pe acche article likhne honge. Agar aapke website ka DA 10 ya 15 hai to use 30 se 40 tak lana mushkil nahi hai par agar aap apne site ke DA ko 50 se zyada karna chahte hai to ye thora mushkil aur slow ho jayega.
To aaeye jante hai kuch aise tricks ke bare me jiski help se aap apne site ke DA ko increase kar sakte hai.
High Quality Content
Apne content ki quality ke sath koi bhi compromise kabhi bhi na kare. Kyu ki content hi aapke sare success ke rate ko decide karega. Apne content ko attractive banane ke liye vodeo, images ka use zaroor kare.
On-Page SEO
Article
On-page optimization
1. Keywords
2. Descriptions
3. Title tags
4. H1 tags
5. Keyword density
6. Keyword placement
Internal Linking
Internal linking ki help se aap apne site ka bounce rate kam kar sakte hai. Apne blog pe jitna ho sake utna inter linking kare. Ye ek aisa factor hai jo aapke user ko aapki website pe banaye rahne me bahut important role play karta hai. Iske sath hi inter linking aapke site ke rank ko bhi search engine pe improve karta hai.
Interlinking ki help se aapki site ki authority increase hogi aur search engine bot aapki site ko aasani se crawl kar sakta hai.
High Quality Links
Agar aapki site pe high quality backlinks hai to ye aapki site ke DA ko improve karenge. Backlink banate waqt is baat ka dhyan zaroor rakhe ke jub bhi aap Backlinks banaye to acchi DA wali site se hi backlink banaye. Kabhi kabhi low- quality wali website se link banane pe google penalize bhi karta hai.
Backlinking ke liye social media site ek bahut accha platform hai. Lag bhag har social media site ka DA accha hai aur jub aap ispe apna backlink create karte hai to ye aapki site ke DA ko improve karta hai.
Backlinks ke liye aap guest post bhi likh sakte hai. Ye aapke blog ke DA ko increase karne ka sab se behtareen tareeqa hai. Guest post aapke DA ko improve karne ke sath hi site ke traffic ko bhi increse karta hai.
Content Publish rate
Apne site pe regular content publish kare. Agar aap regular content publish karte hai to zyada chances hai ke aapke site ka DOMAIN Authority improve ho jaye. Agar aap zyada content likhte hai to aapke site pe zyada traffic aayegi aur aapka DA barhta jayega.