Agar aap apne article me image add karte hai to ye aapke user ko article ko padhne ke liye encourage karta hai. Aur agar aap sahi dhang ke image ko select karte hai to ye aapke image search results me aapko ek accha ranking provide kar sakta hai. Is post me hum aapko batayenge ke Alt Text Kya Hai aur alt text optimization kaise kare.
Aap ko ye baat hamesha yaad rakhna chahye ke aapko apne image ke liye ek acche Alt Text ko choose karna chhaye. Alt text aapke image ke message ko search engine spiders ke liye strong banata hai aur aapke site ki accessibility ko improve karta hai.
Alt Text Kya Hai?
Alternative text (Alt tex) ko “alt attributes” “alt descriptions”, ya “alt tags,” ke naam se bhi jana jata hai haaki ye technical tags nahi hai. Alt tex image aur uske functions ke bare me describe karta hai.
Alt tag ka use screen readers ke liye kiya jata hai, joki blind aur visually impaired log ke dwara use kiye jane wala ek browser hai taki unhe bataya ja sake ke image me kya hai.
Also Read: Robots.txt Aur SEO: Complete Guide
Aapke post me jitne me bhi image hai unme alt text ka hona zaroori hai, hame alt text ka use sirf SEO ke liye hi nahi balki isliye bhi karna karna chahye taki blind aur visually impaired logo use parh sake. Kyuki agar hum alt text ka use nahi karenge to unhe parta nahi lag payega ke image kis bare me hai.
Alt Text Important Kyu Hai?
1. Accessibility
Alt text accessible web design ka principle hai, Iska asal maqsad aise users ke liye image ko describe karna hai jo inhe nahi dekh sakte hai. Alt text aapke blind users ke liye aapke image ke bare me janne ka ak achha means hai.
Kabhi kabhi site ke proper load na hone ke condition me alt attribute hi ye batata hai ke page kis bare me hai.
2. Image SEO
Agar aap apne image me alt text ka use karte hai to ye ek behtar user experience provide karta hai. Lekin iske sath hi aapko is se image SEO benefits bhi milte hai.
Jaisa ke aapko pata hoga ke search engne crawler image ko aapke page pe dekh nahi sakta hai, aise me gar crawler image ke alt tag se hi pata lagata hai ke ye kis bare me hai. Agar aap alt tag ka use nahi karte hai to crawler ko pata hi nahi chal pata hai ke image kis bare me hai.
Good Alt Text Kaise Likhe
Image ko Jitna Possible Ho Describe Kare: Alt text ko design karne ka sab se pahla aur sab se important reason ye hai ke aise log jo image ko dekh nahi sakte wo iske explanation se image ke bare me samjh jaye. To aise images jo koi bhi information convey nahi kar rahe ho sirf design purpose ke liye use kiye gaye ho to aise image ko hame CSS me rakhna chahye na ki HTML me.
Ise Short Rakhe: Jitne bhi popular screen reader hai wo alt text ko 125 characters tak hi read karte hai, isliye aapko apne text ko in character ke around short aur descriptive rakhna chhaye.
Keyword Ka Use Kare: Alt text aapko ye apne page pe targate keyword ko page pe use karne ki opportunity provide karta hai. Yahan pe aapki pahli priority image ko describe karna hona chahye. Aur agar ye possible ho aur uska sense banta hi to aap apne page ke at least ek image me keyword ko zaroor use kare.
Avoid keyword stuffing: Google kharab likhe gaye alt text ke liye aapko point nahi karega. Lekin agar aap apne alt text ka use keyword stuffing ke taur pe karte hai to aap iski wajah se pareshani me par sakte hai. Descriptive alt text likhne pe focus kare joki image ke context ko describe karta ho aur agar possible ho to usme apne target keyword ko bhi shamil kare.
Image Ko Text Ke Taur Pe Use Na Kare: Jaisa ke aapkopata hai ke search engine aapke image ke text ko read nahi karta hai, ti isliye aapko words ki jagah image ka use karne se bachna chahye. Agar aapko aisa karna hai to aapko apne alt text me ye bataye ke aapka photo kis bare me hai.
Alt text me “image of,” “picture of,” etc Ka Use Na Kare: Aisa already mana jata hai ke aapka alt text image ke bare me hai isliye aapko ise specify karne ki zaroorat nahi hai.
Ek Accha Alt Text Kaisa Dikhta Hai:
Ye tamam baton ko janne ke bad ab hum apko kuch aise examples dikhate hai jiski help se ap ye samjh jayenge ke apko apne alt text ko kis tarah se describe karna hai.
Is image ka alt text jo ap likh sakte hai:
Okay alt text: Rooster
Better alt text: "Rooster crowing"
Best alt text:"Red-crested rooster crowing"
Okay alt text: "man on escalator"
Better alt text: "man walking on escalator"
Best alt text: "man wearing backpack walking down escalator"
Okay alt text: "kw explorer"
Better alt text: "keyword research in Keyword Explorer"
Best alt text: "ahref Keyword Explorer tool for SEO keyword research"
Ummid hai aapko Alt Text ka ye article (Alt Text Kya Hai aur alt text optimization kaise kare) informative lagi hoaa. Agar aapka koi swaaal hai to aap humse comment section me pooch sakte hain. Apke liye ye (SEO in Hindi) course design kiya gya hai, Is Website pe apko WordPress aur SEO Complete Course Hindi me mil jyega, Agr aap WordPress se related videos dekhna chahte hain to aap hmare WP Seekho YouTube Channel par bhi visit kar sakte hain.