Kya aap bhi apne site ka Google featured snippet banana chahte hai? Kya aap jnna chahte hai ke featured snippet kya hai? Is featured snippets ranking guide me hum aapko batayenge ke featured snippet kya hai aur hum apne content ko featured snippets ke liye kaise rank kare.
Niche diya gya image Google featured snippets hai.
Halaki zyadatar bloggers, SEOs, aur digital marketers apne site ko technical SEO ke liye optimize karte hai, content ki quality ko improve karte hai, aur backlinks banane ki zyada se zyada koshish karte hai.
Google Featured Snippet Kya Hai ?
Google ke According :
Jub koi bhi user Google search me koi bhi question search karta hai to google search result me hume kabhi kabhi ek special featured snippet block dikhta hai joki search results page pe top me hota hai. Is featured snippet block me answer ki summary hoti hai jo webpage se liya gya hota hai aur usme page ka ek link hota hai, page title aur URL hota hai. Aap upar diye gaye image me dekh sakte hai ke ek featured snippet block kaisa dikhta hai.
Google featured snippets first position pe rank karne se zyada aapke site pe traffic draw karne me helpful aur effective hai.
Featured snippets SERPs me sabse zyada dikhne wala hota hai jis se aapke site ko SERP me zyada exposure milta hai. Kisi bhi company ka post chahe wo kisi bhi size ya budget ka ho Google ke search result me is Zero position ko gain kar sakta hai agar wuske liye kuch chizon pe dhyan diya gya ho to.
In sa ke bawajood featured image ko earn karne ka koi formula nahi hai. Aur agar aap position zero gain bhi kar lete hai to ye hamesha rahega yezaroori nahi hai. Agar Google ko lagega ke koi dusra page is position pe rank karne ke liye zyada behtar hai to wo use rank kar dega.
Google Featured snippet earn karne ka sab se easiest way ye hai aap quality content share kare aur use aise way me formate kare jo Google ki guideline ke according ho.
Ahrefs ke according 99.58% featured snippet pages already Google ke kisi particular search query ke liye top 10 SERPs pe rank kar raha hote hai.
Isliye is baat ke zyada chances hai ke aise search query jike liye aap pahle se high rank gain kar chuke hai unka featured snippets aap gain kar len.
jubki Getstat ka ye kahnahai ke 70% snippets aise sites se aate hai jo top-ranking organic position pe nahi hote hai.
Isliye agar aap high rank nahi kar rahe hai to aap pareshan na ho, aapko featured snippets ke liye rank karne ke chances mil sakte hai.
Agar aapka brand DIY, health, or finance pe focuss kar raha hai to aapke featured hone ke chances dusre industries se zyada hai.
Ahref ki ek study me paya gya hai ke aise search querries jinme niche diye gaye words hai unke featured honme ke chances zyada hai.
- Recipe
- Best
- Vs
- Make
- Definition
To ab baat karte hai different types of Featured snippets ke bare me,
Types of Featured Snippets :
Mainly teen tarah ke major featured snippets hote hai.
- Paragraph
- List
- Table
Jub paragraph style featured snippets ki baat aati hai to Google searchers ke answer ko list ke bejay text me deta hai. Text ke sath image bhi ho sakta hai jaise:-
List style featured snippets answer ko list formate me show karta hai. Aap niche image me dekh sakte hai ke list style featured snippets kaisa dikhega.
Table snippets answer ko table ke form me display karta hai joki generally aisa dikhta hai:-
Getstat ke report ke mutabiq most popular featured snippet type “paragraph” hai.
Google’s featured snippets ke liye rank karneke liye try karne se pahle jo chiz aapko karni hai wo hai apne competitor ka pata lagana ke wo kis featured snippets ke liye rank kar raha hai.
Google’s featured snippets ke liye rank karne ke liye pahli chiz jo aapko karni hai wo hai ye janna ke aapke competitors kis featured snippets ke liye rank kar rahe hai.
To sabse pahle janna ye zaroori hai ke featured snippets itna kyu zaroori hai, ye aapke site pe zyada se zyada traffic kaise la sakta hai, aur aap apne pages ka featured image search result me kaise display kar sakte hai.
Tip #1: Competitors’ snippets Ke Liye SEMrush Use Kare
SEMrush ek great analytics resource hai lekin kya aapko pata hai ke aap ise featured snippets ke liye bhi use kar sakte hai.
Aap isko ye pata karne ke liye use kar sakte hai ke aapke competitor kis featured snippets ko earn kar liya hai, aur aap iske sath hi ye bhi pata laga sakte hai ke aap kis featured snippets ke liye already rank kar rahe hai.
Yahan pe aapko sirf itna karna hai ke domain ko run karna hai aur “Organic Research”
Uske baad aap page ke bottom me “Featured Snippet” pe click kare.
Aap featured snippets ko include karne ke liye “Advanced Filters” option pe ja kar keywords ko filter hi kar sakte hai.
Ek baar jub aapko pata chal jaye ke aapke competitors ne kis featured image ko earn kiya hai to aap ussame exact word aur topic ke liye apne content ko optimize kar sakte hai.
Apne Snippets ko chckout karte waqt aap dusre keywords ka bhi dhyan rakhe jinke liye aap rank kar sakte hai.
Featured snippets ko find karne ke liye SEMrush hi ek single resource nahi hai aap iske liye Google ka bhi use kar sakte hai joki ek great resource hai.
Tip #2: Snippet Opportunities Ko Uncover Karne Ke Liye Google Ka Use Kare :
Apne content ko optimize karne ke liye snippets ko find krne ka sab se accha way ye hai ke aap apne audience ki tarah soche.
Log kis tarah ke question ka answer talash karna chah rahe hai.
Example ke liye aap khud ko aise admi ki jagah pe rajhe jo marketing me naya ho aur wo kuch common terms ke bare me nahi janta ho.
Marketing ki duniya me bahut sare aise words aur acronyms hai jo aise logo ko dara sakte hai jo us se familiar na ho.
Ek short search kare jaise “What is a CTA in marketing?”
Is search query ke liye ek featured snippet hai joki paragraph ke form me hai.
Jis term keo aap dhundh rahe hai us term ke snippets me series of steps ho sakte hai. Aur aisa bhi ho sakta hai ke wo featured snippets aapka hi ho.
Aap “People also ask” section kuch idea le sakte hai.
Ye aise question hai jo aapke search kiye gaye query se related hai. Search query se related snippet ko expand karne ke liye uspe diye gaye aerow kpe click kare.
Aap har ek related question ke snippets ko carefully read kare.
Ye apne competitor ke content aur idea ko janne ka aasan tareeqa hai.
Tip #3: Answer The Public Pe Content Idea Find Kare :
Kisi hi particular topic pe question find out karne ke liye Answer the Public ek best place hai.
Aap jis topic ke bare me question janna chahte hai use search bar me type kare aur aapke samne question aa jayenge jiska aap apne content se answer de sakte hai.
Is aat ka dhyan rakhe ke aap ye karne se pahle kuch keyword research kar le taki ju aap jis word ko search kar rahe hai wo SEO friendly ho.
Tip #4: Keyword Research Kare :
Ab aapko kuch old aur achhe keyword research karne hai.
Aap ye pahle se kar rahe honge par a aapko keyword research featured snippets ke ko dhyan me rakh kar karna hoga.
Keyword tool use karna features snippets earn karne ke liye ek accha idea hai jis se aapko pata chal jayega ke aapka keyword features image gain kar sakega ke nahi.
Aap Serpstat ka use kar ke ye pata kar sakte hai ke kaun sa keyword search result page pe featured snippets ko la sakta hai.
bus aapko search bar me domain, keyword, ya link ko paste karna hai aur aur result ko dekhna hai ke featured snippets uske liye aata hai ya nahi.
Aap iske use ye hi pata laga saktehai ke aapke competitors currently kis keyword ke liye featured snippets earn kar chuke hai.
Tip #5: Answer Multiple Questions :
Aapko apne article ko likhte waqt is tarah se likhna hai ke wo multiple question ke answer de sake .
Agar aap featured image earn karna chhate hai to koshish kare ke aap aise article pe focuss kare jo ek hi location pe bahut sare questions ke answer de sake.
Word count bhi ek bhut hi important factor hai.
Tip #6: Optimal Word Count Ka Use Kare :
Apne sections ko concise rakhe taki Google aapke content ko easily feature kar sake. Apne lists, paragraphs, aur steps ko ek sath likhne ke bajaye section me divide kare.
SEMrush ke according featured snippets ka most common length 40-50 words beech me hai.
Isliye aapko apne content ke each section ko 50 words se zyada aur na hi 40 words se kam rakhna chahye.
Content section ko break karne ke liye headers ka use kare.
Tip #7: Use Headers :
Featured snippets ke liye apne content ko formate karne ke liye is aat ka dhyan rakhe ke apne content ko sections me divide kare.
Apne steps, lists, or paragraphs ko header ki help se organize kare. Aap H1, H2, H3, aur H4 ka use kar ke size ke according apne sections ko organize kare.
Example ke liye jaise agar aapko main heading ke andar subheading ke liye H3 ya H4 ka use karna chahye na ki H2 ka.
Agar aap apne har heading phrase me in rules ko follow karenge to Google unhe chronological order me place kar sake.
To isliye apne content ko chronological order me format kare taki aapke content ko Google Featured Snippet me rank karne ke chances zyada ho sake.
Tip #8: Apni Website Me “how-to” section Add Kare :
Website traffic ko attract karne aur new leads ko generate karne ke liye Google Featured Snippet ek best opportunity hai. Ye apne site ko redesign karne ke liye ek smart way hai.
Kuch website apni site ke poore section ko sirf user ke question ke answer ke liye hi specific rakhte hai.
Agar aap “how-to” section, create karna nahi chahte hai to aap Q&A ek accha idea ho sakta hai.
Is area me aap apne products, services, or industry ke bare frequently asked questions ko include kar sakte hai.
High-quality images and videos Google Featured Snippet ke ranking ke chances ko boost kar dete hai.
Tip #9: Add High-Quality Images And Video :
Bahut sare log text se zyada visual content ko pasand karte hai, yahi wajah hai ke Google Featured Snippet ke liye photos aur videos aapko rank karne ke liye help karta hai.
Agar aap apne har steps me images ko add karte hai to aapke visitors ke liye zyada helpful hoiga. Iske sath hi aap videos ko add karna na bhoole.
Aisa mana jata hai ke 65% log kamse kam three quarter video dekhte hai aur 59% executive believe karte hai ke agar text ko video ke sath combine kiya jata hai to wo video dekhna zyada pasand karte hai. Aapko is baat ka khyal ralhna hoga ke aapke video ki quality high ho.
To Doston bas itnahi, Ummid hai aapko Google Featured Snippets Ranking Guideye article (featured snippets kya hai) informative laga hoga. Agar aapka koi swaaal hai to aap humse comment section me pooch sakte hain. Apke liye ye ( WordPress in Hindi ) course design kiya gya hai, Is Website pe apko WordPress Complete Course Hindi me mil jyega, Agr aap WordPress se related videos dekhna chahte hain to aap hmare WP Seekho YouTube Channel par bhi visit kar sakte hain.
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