Jub Google ne 5 saal pahle RankBrain Ko launch kiya tha to is se Google ne apne search system me sab se badi changes ki thi. Aur ab Google BERT Update Google ke search system me ek badi changes karne wala hai.

Google ke according Google BERT (Bidirectional Encoder Representations from Transformers) update un complicated search queries ko affect karega jo context pe depend karte hai.

BERT Algorithm update aane se Google search engine ko user ke search query ke motive ko samajhne me help milegi, jiska matlab ke is algorithm ke aane ke baad user ko more relevant search result milenge.

BERT Algorithm 10% searches ko impact karega, aur company ka kahna hai ke ye aapke brand ke is update ke aane ke aad organic visibility aur traffic pe kuch impact parne ki possibility hai.

Google ke official announcement me kaha gya hai ke Google BERT Update natural language ko samajhne ke liye ek neural network-based technique hai.

BERT NLP Model Kya Hai?

BERT Google ka develop kiya gya ek open-source pre-trained Natural Language Processing (NPL) Model hai joki search phase ke relation ke base pe search query ke context aur motive ko interpret karne ke capable hai.

BERT model surrounding words ke base pe ek word ke context ko smajhne ki koshish karta hai, joki conversational queries ke search result ko aur zyada accurate banata hai.

BERT Algorithm Kaise Work Karta Hai?

BERT learning ke liye ek bahut hi different approach ko follow karta hai. Basically BERT ko training ke waqt billions of sentences diye jate hai, aur phir Bert ko sentence me missing words ke random selection ko predict karne ke liye kaha jata hai.

Is tarah ke text ke bahut baar practice ke baad BERT ko is tarah ke sentences ki acche se samjh aa jati hai koi sentence grammatically kaise fit hota hai.

BERT Update Ka Use Kab Kiya Jata Hai?

Jaisa ke Google ne kaha hai ke BERT search kiye jane wale word ke barikiyon ko aur unke context ko samajhne me behtar dhang se samajhne aur query ko more relevant result se match karne me help karta hai.

Google BERT Update ko featured snippets ke liye bhi use kiya ja raha hai.

BERT update kaise kaam kar raha hai isko google ne ek example ke zarye se bataya hai.

Google BERT Update

Aap upar diye gaye image ki help se ye dekh sakte hai ke kaise BERT ne “2019 brazil traveler to usa need a visa” query ko smajhne me google ki help ki hai.

Aap image me dekh sakhte hai ke kaise BERT ne google ko ye samajhne me help kiya hai ke query USA traveling ke bare me hai na ke kisi aur are me.

Kuch aur example ke zarye se aap dekh sakte hai ke kaise Google BERT ke aane ke baad Kisi hi query ke context change ho gaye hai.

Google BERT Update

Kya BERT Algorithm RankBrain Ko Replace Kar Dega

RankBrain Google ka first artificial intelligence method tha joki query ko samajhne ke liye 2015 me aaya tha.

RankBrain Google ke index me Word ke meaning ko smajhne ke liye uske query aur we page ke content dono ko dekhta hai.

BERT RankBrain ko replace nahi karega, ye content aur uske query ko samajhne ke liye ek additional method hai. RankBrain ko ahi hi kuch query ke liye use kiya jayega, BERT Google ranking system me ek additive ki tarah hai jise Google tan use karega ju use lagega ke koi query BERT ki help se zyada acche se samjha ja sakta hai.

Kya Hame Google BERT Update Ke Liye Optimize Karna Chahye

Hame iski zaroorat nahi hai. Jaisa ke Google ne bataya tha ke SEOs RankBrain ke liye optimize nahi kar sakta hai. Jiska matla hai ke Google natural language ko smajhne me ahtar ho raha hai.

Aapko bus itna hi karna hai ke aap apne user ke liye content likhe jaisa ke aap karte aa raha hai.

BERT Algorithm searcher ki query ko behtar dhang se samajhne aur relevant result show karne ke liye Google ka ek effort hai.

Hame Google BERT Update Ke Liye Careful Kyu Hona Chahye

Hame Google BERT Update ke liye careful sirf is liye nahi hona chahye ke Google ne kaha hai ke BERT Algorithm pichle 5 saalo me sab se bari change hai, aur search history ko badalne wala hai.

Balki is liye hona chahye ke Google ne kaha hai ke is update ke baad sabhi query pe 10% impact hua hai, joki ek ara change hai.

Ab aap apne search traffic changes ko dekhe aur jane ke is Google BERT Update ne aapki site pe kitna impact dala hai.